What is a Shipper?
- Jun 3
- 1 min read
Definition
A Shipper is a company or individual that owns goods and requires transportation services to move those goods through the supply chain.
In logistics procurement, shippers define transportation requirements and source logistics providers to fulfill them.
Role of a Shipper
Shippers play a central role in logistics operations.
Typical responsibilities include:
Defining transportation requirements
Creating transportation lanes
Issuing RFQs and RFPs
Evaluating bidders
Making award decisions
Managing contracts
Monitoring KPIs
What Shippers Evaluate
Shippers typically evaluate logistics providers based on:
Freight rates
Service quality
On-time delivery
Transportation capacity
Safety performance
Technology capabilities
Shippers in Logistics Bidding
In logistics bidding projects, shippers invite multiple providers to submit quotations and proposals.
This enables objective comparison and supplier selection.
Shippers and Freight Benchmarking
Freight benchmarking helps shippers understand market rates and improve procurement decisions.
Shippers in E-BID FREIGHT
E-BID FREIGHT enables shippers to manage sourcing events, distribute RFQs, compare bidders, and make data-driven award decisions.


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